- +40%
Ecommerce growth
RJL Consulting NY came to MR DOS with a clear problem – a strong local reputation and zero digital visibility. Business owners in the Albany and Schenectady area were searching for bookkeeping and tax help online and finding everyone except them. We built the system to fix that.
About RJL Consulting NY
RJL Consulting NY is a Schenectady-based financial services firm specializing in bookkeeping, tax preparation, and cash flow strategy for small business owners across the Capital Region. Led by Bob, the firm combines hands-on financial expertise with a personal approach that most large accounting firms cannot offer.
The challenge
RJL Consulting NY had the expertise. They did not have the digital presence to match it. Their website was not ranking for local searches. Business owners looking for bookkeeping and tax services in Albany, Schenectady, and the surrounding area were landing on competitor pages instead. There was no system in place to capture leads, follow up consistently, or convert website visitors into clients.
They needed a partner who could build the full digital infrastructure – not just run an ad or tweak a page.
What We Built
- Full SEO overhaul targeting Capital Region small business owners
- Google Ads campaigns focused on bookkeeping and tax preparation searches
- Website restructure with conversion-focused page layout and copy
- GoHighLevel CRM with automated lead follow-up sequences
Services Used:
STRENGTH IN NUMBERS
Business impact
+68% Increase in organic search visibility in the first 90 days
3x More qualified leads entering the pipeline monthly
Top 3 Local Google rankings for primary bookkeeping and tax keywords in the Capital Region
Increase in organic search visibility in the first 90 days
More qualified leads entering the pipeline
Increase new users from organic traffic
Esteemed digital marketing solutions
RJL Consulting NY now has a digital presence that matches the quality of their work. Leads come in through search, get captured automatically, and enter a follow-up sequence that keeps the conversation alive until they are ready to book. Bob’s team focuses on serving clients. The system handles the rest.
“Numerique has become an extension of our marketing team. They provide us with a robust digital strategy that we wouldn’t have been able to achieve without their support. Our marketing team is small, but with Numerique, we can accomplish so much more.”
- Search engine optimization (SEO)
- Pay-per-click (PPC) advertising
- Social media
- Web design
+40 %
Financial Growth for Small Businesses
236 %
Increase in organic sessions
131 %
Increase in organic contact form submissions
